The Fast Food Employee And Industry, Mcdonald's And Other Fast Food Giants Market Research - 1,719 words
The fast food industry has always had one purpose in mind, to maximize profits. Similar to any other fast food restaurant, McDonalds takes this goal to heart and is doing quite well in attaining it. Essentially, any fast food restaurant uses the concept that food nourishes the society just as it sustains the individual to legitimize many of their practices. However, how do fast food restaurants succeed? How do they interact with the customers so that one chain out does its nearest competitor? The answer lies in the basic employee. He or she does the entire behind the scenes work in order to provide the customer with nourishment and establish a dining room away from home experience, while inc ...
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The Fast Food Employee And Industry, Mcdonald's And Other Fast Food Giants Market Research - 1,766 words
... the employees when they are supposed to be non-thinkers and constantly supervised for any deviations from the norm. As for a balance of work and life, McDonalds would insist on complete loyalty to the company, but it cannot. Instead, they leave the lowly employee with an erratic unpredictable work schedule that must be planned around. If the employee does not want to comply by these unfair exploitive guidelines, he or she can simply quit and another will fill the spot. Apparently, McDonalds feels that as a member of the global community, it must uphold a high standard of conduct for all of its domestic and foreign employees and corporate staff, as well as for the work staff for all of th ...
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Fast Food In America: The Cheap But Dangerous Cost Of Advertising And The American Appetite - 1,297 words
Americans in general have become one of the biggest groups of consumers on the planet; wanting everything bigger and better than anyone else - apparently including waistlines, with over half of all Americans being overweight. Americans are also working more and on the move more than ever, making our reliance on a quick and cheap meal bigger and bigger - and in turn it has created a huge business for fast food companies. Why are so many people willing to eat this food that they know is bad for them? It could possibly be the marketing; companies spend hundreds of millions of dollars blasting us with advertisements and marketing gimmicks to eat their food. Or do we eat the food simply because w ...
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Random Guy - 1,313 words
1. Well, this day was a total waste of makeup. 2. Well, aren't we just a ray of friggin sunshine? 3. Make yourself at home! Clean my kitchen. 4. Not the brightest crayon in the box now, are we? 5. A hard-on doesn't count as personal growth. 6. Don't bother me. I'm living happily ever after. 7. Do I look like a *censored*ing people person? 8. This isn't an office. It's Hell with fluorescent lighting. 9. I started out with nothing & still have most of it left. 10. I pretend to work. They pretend to pay me. 11. I've found Jesus. He was behind the sofa the whole time. 13. Therapy is expensive, popping' bubble wrap is cheap! You choose. 14. Practice random acts of intelligence & senseless acts of ...
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Marketing Paper On Burger King - 332 words
TWO COMPETITIVE TOOLS THAT I FEEL WOULD HELP BURGER KING ARE QUALITY AND VARIETY. WE ARE ALL FAMILIAR WITH THEIR PRODUCTS THEREFORE, WE ALL SHOULD AGREE THAT SOMETIMES THE FOOD SEEMS LIKE IT HAS BEEN SITTING ON THE SHELF A WHILE. ALSO, THEY SHOULD INCORPORATE MORE VARIETY INTO THEIR MENU. BURGER KING, (ALONG WITH ALL THE OTHER FAST FOOD RESTAURANTS) HAS SUCH A LIMITED VARIETY OF ITEMS TO CHOSE FROM. SPECIAL ITEM SALE DAYS , AND GIFT DAYS ARE SOME PROMOTIONAL TOOLS THEY SHOULD CONSIDER AS WELL. MCDONALDS HAS SALE DAYS, SO WHY SHOULDNT THEY HAVE THEM AS WELL? MAYBE EVEN GIVE AWAY SOME TOY OR SOMETHING ON GIFT DAY. IF I WERE TO DEVELOP A MARKET RESEARCH PROJECT FOR THIS SINEARIO , IT WOULD GO A ...
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Kfc In China - 1,683 words
In 1986, Tony Wang was Vice President of the Southeast Asia division of KFC. He had an opportunity of bringing the world's largest chicken restaurant company into the world's largest populated country. Wang was an experienced entrepreneur and had been working for KFC for seven years. No other fast food companies were currently operating in the People's Republic, so Wang did not have anything to go by and nothing to help him evaluate the attractiveness of the Chinese market. The main downsides of operating in China were huge demand on managerial resources and the low prospects of significant hard currency repatriation. The first decision that Wang was faced with was where to open the location ...
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Motivation In Business - 1,008 words
The growth of franchising in America and Europe since the 1970s[1-4] has led to this business form assuming increasing impor-tance in a number of academic debates, including the fields of law, marketing, organi-zation theory, services growth, etc. One of the most interesting issues here is the potential of franchising to provide self-employment opportunities. After all, not only are most franchisees small businesses, but so are most franchisors. For instance, in Britain, half of the franchise systems in existence in 1995 were less than five years old and 43 per cent had ten outlets or less. Franchises are based, ideally, on a proven and tried-and-tested recipe for business success. The im ...
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Children And Television Advertising - 3,353 words
The following research has sought to understand the influence of television on children over the past twenty years using a variety of social models, from public policy and industry self-regulation, to how children receive and process media messages and the parental responsibility in monitoring what is acceptable for children to view. As a baseline, our research used a model of children interacting with television. We expounded on this model in an effort to seek current data and information that affects children today. Our group divided this model into the following categories: After analyzing this model, we conducted our own research to study current trends and determine whether childrens be ...
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An Argument Against Gun Control - 758 words
As long ago as 1789, the creators of the Constitution realized the importance of guns in American society. The Second Amendment states,"A well regulated Militia, being necessary to the security of a free State, the right of the people to keep and bear Arms, shall not be infringed." No loopholes, or legal caches exist in this statement. The Founding Fathers allow for no restriction of the private ownership of firearms. Yet, in recent years anti-gun politicians have attempted to control guns in the name of crime prevention. Gun control makes no effort to control criminals, does not reduce crime, takes guns from responsible sportsmen and recreational shooters, and allows criminals to possess fi ...
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Problems With Customer Service - 535 words
Have you ever been to a fast food restaurant and the employees treated you as if it was a burden on them to wait on you? They are rude and sometimes even obnoxious and by the end of your contact with them, you do not really want to give that company your business anymore. Do you feel like laughing when you hear advertisements saying things like, Have it your way or Food, Folks and Fun because you know that you will not receive that type of service when you visit that establishment? Well I have noticed and it seems like customer service has been going downhill for years. I dont remember the smiling faces of girls on roller skates serving you in your car and really seeming to be enjoying their ...
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Disputes - 1,035 words
In any form of business, whether it is a fast food franchise or a large insurance firm, there is a hierarchy of employees. There are basic employees that provide rudimentary skills, managers that guide and manage employees, and the owner(s) that run or head the business or organization. A large concern in every business is the relationship that exists between employees and their managers. In general, employees can often be compared to children in which they can usually operate efficiently if they work independently, but if combined with others, they begin spending more time socializing and less time producing a specified good. Managers are similar to parental figures in that they must watch ...
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Liberal Lunch Hour - 534 words
The pungent smell of grease and bar-b-q sauce stings your nostrils as you longingly stare at the sports car that just pulled up outside your drive-thru window. Your eyes tear up, possibly from the thought that you will never be able to own a car like that working at a fast food joint for $5.15 an hour, but more than likely the tears are from the freshly cut onions sitting nearby. Your life doesnt have to be like this. A college education will increase your selected career success rate by 75%. What does this mean to you? It means freedom. Freedom to choose which sports car you want, where you want your in ground pool. Well maybe not, education does give you the right to an education. There ar ...
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Tim Obrien - 1,167 words
William Timothy O'Brien was born on October 1st, 1946 in Austin, Minnesota. He planned on having a good career, and to follow in the foot- steps of his parents. His father, William, was an insurance agent, and his mother, Tim graduated from high school, and then went on to college to continue his education. At the age of twenty-two, he was drafted into the United States Armed Forces to fight during the conflict in Vietnam. Tim was less than thrilled. Being a soldier in the Army was not something that he saw himself doing. He saw himself being a writer, trying to earn himself a good living. As he wrote in one of his stories in the book The Things They Carried, a week before he was supposed to ...
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Discount Stores Walmart Vs Shopko - 1,037 words
Competitive Advantages in Discount Stores When you walk into Wal-Mart the first that that hits you is a display of household items that are point of purchase items. There tends to be laundry detergent, Kleenex, and toilet paper. These items are sometimes on sale and are usually the ones that people forget to put on their list. The store itself is very crowded, but the atmosphere is friendly. Most of the shoppers are in Wal-Mart to get low prices and a lot of variety. I agree that Wal-Mart has a lot of items, but the kinds of brands tend to be that of a lesser quality than you would find at Shop-Ko. It is easy to locate products and has large variety of brands. The parking is absolutely terri ...
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Mcdonalds Vs Burger King - 1,365 words
In diagnosing the McDonald's organization, the first issue we will examine is their company goals. McDonald's has a goal of one hundred percent total customer satisfaction. However, they do realize that this goal is not always attainable. Therefore, if for any reason they do not meet that goal, they will do whatever it takes to correct their mistake. McDonald's has a second company goal that sets them apart from most of their competitors. McDonald's was founded on the principle of giving back to the community, and that remains one of their primary goals today. Through their charities, Ronald McDonalds House and Ronald McDonalds Children's Charities, McDonald's has pumped millions of dollars ...
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Mcdonalds Vs Burger King - 1,430 words
... goals. IX. Policies/Procedures/Rules/Standards Standardization seemed to be the key at both stores. One can walk into any McDonald's in the country and find that a "Big Mac" is the same everywhere. Similarly, a "Whopper" will taste the same at every location. Therefore, the ingredients, and cooking methods must remain constant throughout. There can be no variation. Rules and procedures were posted on clear signs and made directly available to the There seemed to be individual autonomy for the most part at both stores. However, the reward system was not easy to identify. They seemed expected to do their job consistently and accurately, perhaps in fear of punishment. They received coopera ...
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Technology Is It Good Or Bad - 829 words
Matthew Fox is the president of the University of Creation Spirituality and co-director of the Naropa Institute's program in creation spirituality. Fox states his distorted views of what the world is coming to in an article called Kosovo, Columbine, and Evil. These are the views of a radical who thinks many of the accomplishments of our time are destroying us as a society. Fox mentions that the earth is destroying itself by its technological culture. Technology has improved the way of life for all and it is the only way we will survive. The benefits from our technological achievements can not be measured. I am not advocating pollution but some things must be sacrificed for our, greatest of i ...
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Finland - 1,107 words
... he Tlnlahti Bay. Next to it is the new National Opera of Finland. The Temppelinaukion kirkko Church in Tl is the most popular sight in Helsinki. Helsinki is a maritime town. The busy Market Square with its fruit and flower stalls and white seagulls is right at the seaside. The Suomenlinna Fortress is only a short trip away and so is the Pihlajasaari recreation area, the beaches of which are very popular in summer. You can go to Korkeasaari, the Helsinki Zoo, either in summer by ferry or by car all-year. Seurasaari contains a large recreation area and a unique open-air museum. All the motorways in Finland start in Helsinki. Along the western coast runs the road called Jorvaksentie and ano ...
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Are Small Business Owners Entrepreneurs - 1,591 words
To answer this challenging question, one must compare both entrepreneurs to small business managers or owners and entrepreneurial ventures to small businesses. One must also ascertain the meanings of the terms, entrepreneur and small business owner. The definition of an entrepreneur is a commonly argued point, with several definitions having been given by many different people. The dictionary gives an entrepreneur as 'A person who engages in business enterprise, usually with some personal financial risk`. Under this definition, a small business owner could definitely be classed as an entrepreneur, as anyone who runs and owns their own business is taking risks with their finances every day of ...
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Sadomasochism - 1,858 words
Potential in the Perfect Balance of Fantasy and Reality In her 1998 Seattle Weekly article, You Get Me Closer to God, Lauren Goodlad discusses the medias exploitation of sadomasochism and societys inability to accept it as the norm. She believes that in such a sexually divided and competitive culture, sadomasochism is inevitable, and would not be so perverse if men and women learned to communicate. Goodlad claims that with the increase gaps between genders, everyone is expected to abide by their masculine or feminine roles and this forces them to suppress their true sexual desires. By being daring enough to break these gender rules, the media creates for us fantasies that we are too insecure ...
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