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Vice President Al Gore Op Cit P
10,452 wordsAbstract Since the late 1970 s, requirements to have government health warnings on cigarette advertisements and restrictions by the Advertising Standards Authority on associating smoking with glamorous lifestyle, have been accompanied by the development of surrealist advertising, particularly by Gallaher with their Silk Cut and Benson and Hedges brands. This chapter proposes that elements of the tobacco industry, having long recognised the power of sexuality in advertising, have now tapped into ...
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