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Free research essays on topics related to: dealership

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  • Bless The Beast And Children - 434 words
    Bless the Beast and the Children, what was the point of this book? To show boys can go from immature: betwetter's, to cowboys. There were three main events that took place in Bless the Beast and children. The first one was at the beginning, when they decided to leave Box Canyon Boys Camp. Another was when they decided to steal a car. The last one is when they freed the Buffalo. Cotton, Teft, Shecker, Goodenow, Lally 1, and Lally 2, wanted to leave the camp because they felt they did not belong there due to all the torment they were receiving from the other campers. One day they decided to hike on horses and find a ride when they were in the city by either stealing a car or hitch-hiking. The ...
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  • Ohio Lemon Law - 1,699 words
    In 1994, the National Association of Attorneys General conducted a nationwide survey that placed problems with automobiles as the number one consumer complaint. "Somewhere between 2 - 30% of all new domestic and foreign vehicles sold each year have substantial performance or safety problems that cannot be readily repaired." State lemon laws provide consumers with courses of action they can take when they have purchased a defective automobile, motor home, or motorcycle. If a vehicle fails to comply with its warranty, or the use, value, or safety is substantially impaired, then the state's lemon law has set forth steps the consumer can take to be compensated for the problems. Lemon laws allow ...
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  • Marketing Plan - 1,625 words
    Marketing plan for ice dreams, an icecream shop Ice Dreams will sell shave ice as its primary product in addition to soft drinks and frosty Latin drinks called licuados. Shave ice is the hottest new dessert since frozen yogurt! Shave ice is heating up rapidly and shows no sign of cooling (Crystal Fresh, Inc., 1995). Shave ice has been around for many years, beginning in Asia, then becoming popular in Hawaii. People would shave ice by hand, creating a cold, flaky snow. Then they'd top it with fruit juices to create a refreshing treat. Something this good couldn't remain a secret. In recent years, the taste for shave ice has spread all over the world. Shave ice is much different than a sno-con ...
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  • Analysis Of A Firm - 2,342 words
    ... he Edsel, the importance of a target market is extremely high. "Loss of a targeted marketing focus usually means a loss in sales" (Gallagher). Ford has a different car targeted towards different age groups, personalities, genders and economic standing and more. The Ford Mustang, for example, is targeted mainly at the middle aged. This is exhibited by its slogan of "it is what it was and more" This implies that the targeted consumer would be old enough to remember what the mustang was when it first came out in the 1960's. Another example is Ford Trucks. Their slogan is built Ford Tough The toughness implies a target towards rugged men. Because of the fact that the word tough is used, it s ...
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  • New Or Used - 471 words
    Have you ever walked through a car dealership to buy a car and come away discouraged by the outrageously high prices of new cars? You can get a reliable, good looking vehicle for thousands less than the new car would cost you. You can resolve this problem by buying a used car. Used cars can have some of the best deals available to you. Can a used car meet all your needs as well as a new car? Sure it can. Buyers often seem skeptical about buying a used car because they don't think it will prove reliable. In fact, you can prevent many car problems by regular maintenance and good upkeep. Used cars that seem well-taken care of can appear as reliable as new cars. A casual conversation with the ca ...
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  • Dref - 2,500 words
    ... necessary changes. Then I'll print the book one final time and again check for errors. Finally, I'll have another person make a last check for me. Having another person make a final check of the book can be beneficial. They will look at the book with a fresh view and catch errors that you may have overlooked. One of the most important parts of editing is to check the book's facts, and its completeness. You must make certain that the book contains no factual errors and that it adequately covers the topic. If your book falls short in these two areas, it will most likely be a failure and a waste of your time and money, as well as a waste of your reader's time and money. So always double ch ...
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  • Cars - 557 words
    Have you ever been to a dealership to buy a car and come away discouraged by the outrageously high prices on new cars? Don't worry-there is hope! You can get a reliable, good-looking vehicle for thousands less than the new car dealerships charge. The answer? Buy a used car. Used cars are some of the best deals available to you. Can a used car meet all your needs as well as a new car? Sure it can. The most common reason why buyers are skeptical about buying a used car is because they don't think it will be reliable. In fact, regular maintenance and good upkeep can prevent many car problems. Used cars that have been well taken care of can be just as reliable as new cars. A casual conversation ...
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  • Overview Of Philosphy Of Law - 1,918 words
    Natural law theory holds that the concept which we have come to understand as law is significantly reflective of the moral judgments and standards that are exercised in society. Law, according to natural law theory, is simply a mirrored reflection of a societal natural moral order. It is a philosophy that embraces overall goodness and equality, but, that rejects the mere mention of evil. It requires that a law be implemented while respecting the fundamental rights of all its citizens, and at the same time promotes a common good. Naturalism holds that human practices and institutions are to be measured against these higher standards, and where they fall short of the mark, specific human arran ...
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  • Apartment For Peggy - 550 words
    In the movie Apartment for Peggy, education is a big issue. Most middle and lower class people back in that day could not really afford to go to college. When the G.I. Bill was amended for returning Veterans, allowing them free education, it opened a door of possibilities for these people. The question for many of them, including Peggys husband Jason in the movie, was, incredibly enough, whether or not to walk through the door or not. Today, society would jump at the chance for free education. We know that without it, we are less likely to succeed in getting that promotion, raise, or even finding a lifelong career. However, in the time period of this movie, most people werent even educated e ...
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  • Chrysler - 535 words
    I honestly feel that the survey distributed by Chrysler Motors is a pretty effective overall. The cover letter starts off by thanking the customer and congratulating them on their purchase. This should grab almost every customers attention right away to at least read the page. They tell you in the letter that the survey is important to Chrysler to help make improvements. They also state that they want to give the consumer the very best possible level of service too. This helps make the recipient feel important in the process of making improvements to Chrysler as well. I think that they did a good job of answering a common question that most consumers have right off the bat. They explained in ...
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  • Environmental Scanning - 415 words
    This paper will discuss environmental scanning, marketing procedures, and describe how the environment affects marketing in relation to the automobile detailing business. Environmental scanning is the process in which a firm continually collects and evaluates information about its external environment. There are six main categories of environmental data to consider when evaluating marketing decisions. These are social forces, demographic forces, economic forces, technological forces, political and legal forces, and competitive forces. SOCIAL FORCES: Potential customers in the automobile detailing business include both car dealerships and private customers such as families. DEMOGRAPHIC FORCES ...
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  • Relationship Marketing - 1,029 words
    ... ermarket retailers who scrapped their store loyalty card was Safeway. This could be seen as reverting back to being more transactional, that people will shop where ever the goods are cheapest. (Jardine, 2000) Refer to appendix, 5 for articles about loyalty cards and application forms for loyalty cards.) Hotels such as the Hilton group and the Bass hotel group have loyalty cards. Incentives include choice of room, (twin, double) free daily paper, and complimentary pass to the health club. (http://basshotels.com & http://hilton.com, 2000) (Refer to appendix, 6 for further information) However, some loyalty schemes implemented by hotels have not been successful. These loyalty schemes were e ...
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  • Cars - 557 words
    Have you ever been to a dealership to buy a car and come away discouraged by the outrageously high prices on new cars? Don't worry-there is hope! You can get a reliable, good-looking vehicle for thousands less than the new car dealerships charge. The answer? Buy a used car. Used cars are some of the best deals available to you. Can a used car meet all your needs as well as a new car? Sure it can. The most common reason why buyers are skeptical about buying a used car is because they don't think it will be reliable. In fact, regular maintenance and good upkeep can prevent many car problems. Used cars that have been well taken care of can be just as reliable as new cars. A casual conversation ...
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  • The Consoumer Reigns - 500 words
    THE ECONOMY IS a buyer's world. The three great trends of our time -- globalization, deregulation, and digitization -- have given the consumer more choices and more information than ever before. And choices and information mean market power. Twentieth-century economists have long taught the notion of consumer sovereignty; but only in recent years have consumers experienced its full force. And then there is the Internet, which has expanded the consumer's horizons from his or her Much has been made in recent years of the benefits of e-commerce. But actual buying over the Internet is still only a fraction of the nation's $5.8 trillion in For now, the real value to the consumer of the Internet i ...
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  • Affirmative Action - 1,728 words
    4. THE JUSTIFICATIONS FOR AFFIRMATIVE ACTION: THE CONTINUING NEED TO COMBAT DISCRIMINATION AND PROMOTE INCLUSION Affirmative action was established as part of society's efforts to address continuing problems of discrimination; the empirical evidence presented in the preceding chapter indicates that it has had some positive impact on remedying the effects of discrimination. Whether such discrimination lingers today is a central element of an analysis of affirmative action. The conclusion is clear: discrimination and exclusion remain all too common. 4.1. Evidence of Continuing Discrimination There has been undeniable progress in many areas. Nevertheless, the evidence is overwhelming that the p ...
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  • Gender Role Reversal - 506 words
    Throughout one's life each of us face new obstacles due to the progression of the life cycle. Many of these so-called obstacles we encounter are from the many role demands that each one of us has to fulfill. As we get older our lives take on new roles, such as being a: wife, parent, school teacher, etc. One role, however, will never leave us, that's our gender. We will never truly know what it's like to put ourselves in the shoes of the opposite gender, but I can try and elaborate from my own personal experience and observations of what I fell society would demand from being a male in the United States. I am going to first discuss a few of the many negatives that I believe can accompany bein ...
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  • Hmos Failing State Standards - 852 words
    New Yorkers may be covered by one of the nation's most comprehensive health consumer protection laws--but insurers routinely flout it, according to a report released yesterday by New York City Public Advocate Mark Green. Posing as prospective clients, Green's investigators called 12 of the region's health maintenance organizations, including some of the largest on Long Island and in Queens, to get information about their complaint records, lists of covered prescription drugs and medical procedures, and policies on confidentiality and experimental treatments. Although New York's new managed care bill of rights requires health plans to provide the information to both members and potential memb ...
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  • Car Comparison Of The Rsx And Z28 - 623 words
    After spending the summer looking for a car my dad and I could agree on, we finally narrowed it down to two cars. One of these cars was a 2002 Acura RSX Type S and the other was a 2002 Chevrolet Camaro Z28. My dad had previously said that there was no way I could buy either of the two. The Acura was too expansive at $26,000.00 and the Chevrolet was too powerful at 310 horse power. Since I was going off to school and leaving Houston in less than a week, he finally gave in and said I could purchase one of these cars. I spent the next two mind numbing days trying to decide which vehicle to own. I couldnt make up my mind. Both of these cars can perform on the race track. The 2000 plus pound Type ...
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  • Culligan Water Treatment Abstract - 1,014 words
    Culligan Water Treatment, Inc has been serving the public with water softeners and water treatment systems for over sixty years. They have a unique marketing strategy that excels them high above all the competitors, both foreign and domestic. The personal touch and life-long commitment the Culligan Water Treatment, Inc gives each customer leaves them satisfied with their decision to purchase a Culligan water treatment System. Culligan Water Treatment Inc, and How they Market Their Water Softeners After an intense cardiovascular workout, on your treadmill, the first thing you want to do is get an ice-cold drink of water. You go to your kitchen and reach in your cupboard and pull out a tall gl ...
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  • Turnaround And Return To Profitablility Of Volkswagen - 1,814 words
    AUBURN HILLS -- After being on death's door in the early '90s, Volkswagen is back in peak form with U.S. sales breaking records month after month. And the German-based automaker is promising more of the same going forward. It is hoping to boost sales with the introduction of turbocharged versions of its high-volume Jetta and Golf models. "The question now is how high is up," says David Huyett, VW of America's marketing director. Last year, VW sales topped 315,000, up 44 percent from 1998. The surge continues into this year, with sales up 40 percent in January and February. Huyett conservatively says sales will exceed 350,000 units in 2000. That may not sound like much. After all both General ...
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