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  • Customer Service - 524 words
    In the ever-accelerating race for competitive advantage, many hotel operators are focusing on guest service as a way to differentiate their properties from the competition. Hilton's Customer Information System, Sol Melia's service customization and Marriott's "Wired Rooms" are all examples of this trend. A further indication of the industry's renewed focus on service comes from Barry Sternlicht, CEO of Starwood Hotels. "The world is changing rapidly. While we own superb physical assets around the world, it is our 30 million customers who represent the critical and unrecognized asset of our company in this internet age. We are determined to build a customer-centric organization, a company tha ...
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  • Problems With Customer Service - 535 words
    Have you ever been to a fast food restaurant and the employees treated you as if it was a burden on them to wait on you? They are rude and sometimes even obnoxious and by the end of your contact with them, you do not really want to give that company your business anymore. Do you feel like laughing when you hear advertisements saying things like, Have it your way or Food, Folks and Fun because you know that you will not receive that type of service when you visit that establishment? Well I have noticed and it seems like customer service has been going downhill for years. I dont remember the smiling faces of girls on roller skates serving you in your car and really seeming to be enjoying their ...
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  • Customer Profiles - 486 words
    Author: Soranno, Valerie - Discount Store News Title: Customer profiles are key to loyalty, February 8, 1999 The author makes a very good point in that understanding the drivers behind customer loyalty can be an important step in increasing earnings and profits. I agree in the fact that you need to sell products that your customers value and need in order to be successful. Although that concept seems simplistic, companies still try to market products that it thinks the customer values. Determining what the customer wants is critical in the business world because if you have a product that nobody wants then you're out of business. So determining what the customer wants becomes very important ...
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  • How To Pick Your Ideal Customer - 565 words
    I will be selling my knowledge of event planing and promotions, to advertisers and marketers that may have interests in reaching and surveying specific target audiences. My ability as an event planner and concert promoter has allowed me to provide advertisers various effective ways of courting and testing pre-selected target audiences. The normal types of advertisers for this kind of event are alcohol companies, tobacco companies, record companies, and clothing companies. Fortunately, the Internet provides us with numerous new .com companies, who are avid advertisers that are willing to try different means of advertising and surveying. I will submit a proposal to a potential client, know as ...
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  • Maximizing Visitor/customer Experience - 1,271 words
    With Reference to a large range of scales and a variety of settings describe ands explain the ways in which the Visitor Experience might be enhanced by different techniques of Visitor Management In order to illustrate the concepts of enhancing visitor experience through different techniques a broad range of settings and scales need to be introduced. With the use of these settings visitor experience can be summarised on a broad scale, and with such scales techniques can be provided that help enhance this experience. In this essay I am going to use three specific examples to provide an outline of the key techniques, which attractions use to promote visitor experience. On a large scale I will o ...
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  • Maximizing Visitor/customer Experience - 1,252 words
    ... sitors own individual experiences. Barriers are also applied by Miramar to ensure visitor satisfaction is achieved currently and into the future. Temporary rope barriers and white markers are used as barriers to stop visitors walking on certain areas of the course which are being repaired or developed. These barriers are used to provide sustainability for the future golfers experience. Signposts and Pathways are two concluding techniques used through direct controls. These techniques are similar to car parks and are used on a broad spectrum, effecting visitor flows, interpretation and understanding of the attraction. West Pack Trust Stadium incorporates this extremely well. Pathways have ...
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  • Ecrm: Customer Relationship Management In The Internet Era - 1,591 words
    Abstract Technology has helped fuel the growth of CRM strategies. The evolution of CRM is moving forward with e - business evolutions. eCRM is the new strategy of customer relationship management in the Internet era. This paper addresses the basics of CRM and what is eCRM, explains the relationship between technology and eCRM and introduces the 4 principles of eCRM. Introduction The growing waves of merger and acquisition in the international business arena, coupled with broader use of e - technologies, have contributed to increase in the scale of business relationships and also to exponential increase in customer data. It is obvious that who is able to use the data pro - actively, can make ...
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  • Ecrm: Customer Relationship Management In The Internet Era - 1,614 words
    ... , inventory, invoicing, payment, and other systems that add so much complexity to modern businesses. The successful eBusiness automates these systems, reducing the friction inherent in their associated processes, as well as their costs in both money and time. The eBusiness model leverages the technical infrastructure so that all participants extract maximum value from every interaction. Few businesses today can legitimately stake their claim as a true eBusiness. (Welch, 2001) Many are moving quickly in this direction. Many others, however, suffer the illusion that there are no real challengers to their long established ownership of markets and channels and that the entire "Internet thing ...
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  • Southwest Airlines - 1,297 words
    ... ne. Shamu Three comes to the surface to fly its colors. Lone Star One takes to the sky as Southwest Airlines' 20th Anniversary flagship Boeing 737. 1992 Wins the first annual Triple Crown in 1992 - a feat no other airline has been able to match in a single month! 1993 Expand to the east coast and begins service to Baltimore/Washington International Airport. Captures the second annual Triple Crown in 1993. 1994 Introduces Ticketless Travel in four cities. Morris Air is merged with Southwest. Arizona One joins the fleet. Seven new cities open, including Seattle, Spokane, Portland, and Boise in the Pacific Northwest. Wins the third consecutive Triple Crown. 1995 Ticketless Travel is availab ...
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  • Reengineering Management - 996 words
    Reengineering Management (RM) is a great book written by James Champy. Other than the one published before, which was Reengineering the Corporation, this books directed to all managers in all levels. It is about changing managerial work, the way we should think, organize, inspire, deploy, measure and reward the value-adding operational work. This book is a following one for reengineering the Corporation written by Michael Hammer and James Champy. Youve redesigned your companys processes, organization, and culture. Now, how do you manage it? Champy examines the successes and failures of reengineering, and cites the failure of management to change as the greatest threat to the success of reeng ...
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  • Ada And Psychiatric Disabilities - 1,853 words
    ... commodation at any time during employment. Request for Medical Documentation When the need for accommodation is not obvious, an employer may ask an employee for reasonable documentation about his/her disability and functional limitations. The employer is entitled to know that the employee has a covered disability for which s/he needs a reasonable accommodation. Documentation Submitted by Employee A variety of health professionals may provide such documentation with regard to psychiatric disabilities, including primary health care professionals, psychiatrists, psychologists, psychiatric nurses, and licensed mental health professionals such as licensed clinical social workers and licensed ...
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  • Lowes - 989 words
    As an electrical associate at Lowe's Home Improvement Warehouse, I have been able to observe Lowe's product line and the relationship Lowe's has with their vendors. Understanding these attributes is an important aspect of customer service. When a customer comes into the store they expect the associate to have knowledge of each brand that Lowe's carries, so it is important that there is open communication between the vendor and the associate. The branding strategies of Lowe's are important in achieving good customer service. As an electrical associate, it was clear to me that Lowe's customers came in for a variety of products. Lowe's was an extremely large store, which allows it to carry brea ...
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  • Management Policy - 1,064 words
    A manufacturing company may conduct operations in a foundry, mill, or factory. Our interest is in the management of operations, or operations management (OM), including the usual management cycle of planning, implementing, and monitoring/controlling. The driving force for OM must be an overriding goal of continually improving service to customers, where customer means the next process as well as the final, external user.  Since there is an operation element in every function of the enterprise, all people in all jobs in every department of the organization should team up for improvement of there own operations management elements. What happens when suppliers and customer are disconnec ...
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  • Management Policy - 1,157 words
    ... l along the Chain of Customers. This and the next two principles are closely associated with just-in-time operations, which shorten throughput time and improve responsiveness to customers. A change in the demand patterns takes considerable time to run through, and the customer often will not wait. This allows each job or customer to be processed without delay. Often it is possible to get the desired results by moving process stages closer together-shortening the flow path-which at the same time reduces in-process inventories and cuts flow time. Cut Setup. Changeover, Get-Ready, and startup Times. This principle deals with preparation-to-service delays of all kind. As just-in-time equipme ...
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  • Managing People With Aids - 1,440 words
    ... an organization should take to deal with AIDS is to draft and implement an AIDS/HIV policy. First, the company must decide what type of policy they wish to put in place. While some companies choose to implement a specific AIDS policy, others have a broader infectious disease policy, or an even broader disabled employee policy which would also cover AIDS. Whatever type of policy a company decides to go with, it should support the following:  The policy should provide a foundation for the organizations entire AIDS/HIV program. An AIDS/HIV policy that is not clear and well defined will not be effective.  It must establish consistency within the company. If the company does ...
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  • Mcdonalds - 1,185 words
    ... re banned to operate in this country. Another group of regulators called interest groups can and have influenced McDonald's to treat its animals (cow and chickens) in a much more humane manner, which resulted in the restructuring of McDonalds' farms throughout its operations around the world. The summary of the task environment which is by definition a specific organizations or groups that affect the organization, which includes competitors, suppliers, customers, strategic allies and regulators. Here we described the task environment's importance to McDonald's, where McDonald's faces both opportunities and has threats in its environment. Diversity exists in a group or organization when i ...
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  • Organization Development - 834 words
    Organization Development (OD) is the application of behavioral science knowledge to improve an organization's health and effectiveness through it's ability to cope with environmental changes, improve internal relationship and increase problem-solving capabilities. OD is an effort of planned, organizationwide, and managed from the top, to increase organization effectiveness and health through planned interventions in the organization process's using behavioral science. It must be managed from the top. Top management must have commitment to and knowledge about the goals of the program and must actively participate in the management of the effort. OD focuses on the entire organization; plant, f ...
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  • Peoples Bank And Porters Five Forces - 2,496 words
    Peoples Bank is a multi-service financial institution that has grown to have assets reach nearly $12 billion. When it started in 1842, it opened as a general savings bank aimed at the blue-collar worker who wanted to save his/her money. Now Peoples offers many services such as mortgage loans, credit cards, checking accounts, and investment advisory and brokerage services. Peoples also offers many different ways in which to do your banking whether it be at the local branch, the supermarket branch, online with PC banking, or over the phone. Currently, Peoples primary market is Fairfield County. However, statewide it is the number one mortgage lender and it does business with about 25% of the h ...
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  • Peoples Bank And Porters Five Forces - 2,616 words
    ... annuities, and asset management accounts. Founded in 1983, and based in Bridgeport, People's Securities offers Internet trading and interactive video technology, through which customers can make long-range investment plans for retirement and a child's college education. The biggest commodity for banks and other financial institutions has to be the Internet. Companies have to learn to take full advantage of what the Internet can offer, which is a wide spectrum of ideas. The Internet, in its ever-evolving state, has become a serious method of business communication and data transfer. As such, banks are beginning to use the Internet as a new vehicle for doing business. The Internet allows ...
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  • The Reorganization Of Hewlett Pakcard - 533 words
    This organizational structure, though very effective in the 1960s and 1970s, didnt fair well during the early 1980s. The organization was highly decentralized with the divisions operating much like independent businesses. The organization failed to address the need for overall coordination. Autonomy had resulted in some overlapping products, customers complained that products developed in one HP division were not compatible with those from other divisions. The companys position in the personal computer market, was threatened by a lack of cohesive effort among three geographically separated divisions, and so it was time for a change. There were two main phases in the reorganization at HP in t ...
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