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Free research essays on topics related to: consumer

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  • Consumer Organizations Fight Back - 1,543 words
    In our society corporate advertising or more accurately labeled, corporate propaganda is delivered through advertising and public relations. Advertising companies are constantly targeting specific audiences and taking advantage of uninformed consumers. This multi-billion dollar transnational industrys propaganda campaigns affect private and public lives every day. Advertising agencies definitely have an idea of the audience who buys their product when they make up their ads. Sometimes these targeted audiences are misled into buying products based upon strategies advertising agencies use to lure customers in. Public Relations firms that most people have never heard of such as Burson- Marstell ...
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  • Consumer Health - 1,007 words
    The expeditious augmentation of consumer product transactions taking place on the Internet have developed new risk for the public's health and safety, especially with the rise of online self-prescription drug sites. Online Pharmacies have been created to benefit the consumer but pose many risks for credulous purchasers, increased health fraud, and unique challenges to regulators, law enforcement, and policymakers. With these latest technological advancements, former regulations utilized by the Food and Drug Administration (FDA) concerning the distribution of prescription and over the counter drugs have to some extent become obsolete. This has required that the FDA along with the combined eff ...
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  • Consumer Health - 999 words
    ... ecause of possible side effects that caused heavy vaginal bleeding and death. An anonymous purchase had been made on the OCL's behalf and the company responded sending out an abortion kit. The OCL was able to trace the site Easy Life Labs in Columbia, South America, but this company temporarily went off-line. In March of 1997, the OCL was contacted once again that this same company was online again. The OCL notified the foreign Drug Company's U.S. Internet Service Provider (ISP) and told them that one of their subscribers was criminally violating the FD&C Act and the service voluntarily removed violative ads. As cases like the above example have increased with the widespread incorporatio ...
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  • Consumer Society - 1,813 words
    "People recognise themselves in their commodities; they find their soul in their automobiles, hi-fi sets, split level homessocial control is anchored in the new needs which the consumer society has produced." (Marcuse,1968:24) To what extent are we controlled by the consumer society we live in? People recognise themselves in their commodities; they find their soul in their automobiles, hi-fi sets, split level homessocial control is anchored in the new needs which the consumer society has produced." (Marcuse,1968:24) To what extent are we controlled by the consumer society we live in? The rise of the consumer culture is a phenomenon characteristic for the twentieth century. The impact of this ...
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  • Consumer Society - 1,788 words
    ... s. Products are produced and marketed collectively, no matter how seriously industry tries to diversify product lines. What I would like to argue here is that consumers are incorporated into the capitalist system, not by the compulsive exercise of power by industry, but as a result of the interaction with industry. In other words, consumers can make their decisions through the interaction with industry by way of commodities, and in this interaction, categorization works as a determinant factor. In many sense, categorization imposes some restricting power on the intended consumers because it defines the intended markets and consumers. The identity of a product, such as an executive car, i ...
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  • Consumer Goods - 1,189 words
    A few years ago I was walking around my old hometown, Portland, Oregon. I walked past a basketball court full of teens wearing Ambercrombie shirts and Nike shoes. "Bro, why don't you get some of these cool clothes, rather than that boring and odd shirt you have on? one of them said to me. "No, thanks. I like what I have on." I wasn't going to let them persuade me to waste my money on expensive popular clothing when I already liked what I was wearing. As you can see by my experience, many Americans, especially high school students, shop to "look cool" by wearing popular clothing. They emphasize wearing the right type of clothes. For instance, an adolescent clothing addict named Delia Clevelan ...
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  • Discusses How Employees Affect Consumer Behavior And What Can Be The Best Ways To Improve Their Effectiveness (personal Experience) - 657 words
    Summary I am going to discuss how employees affect consumer behavior and what I believe are the best ways to improve their effectiveness. I will be drawing upon my experiences as a consumer and working in a retail environment. Comments No one fulfills your corporate philosophy or promotes your products and services more than your employees. They are like ambassadors representing the United States when the president can not be there in person. You need them to act on your behalf when dealing with customers. If the customers aren't treated well once in your store or business, what good does it do to use marketing to get them into your store or business. You also have the problem of each custom ...
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  • Male Consumer Advertisements And Buying Patterns Market Research - 1,063 words
    Smoke a lot. Drink more of what you have been drinking and try some new stuff. Eat real crappy food. Now go and exercise for ten minutes and soon you will be giving Arnold Swartzenegger a run for his money. Life is good when you are a guy in this day and age, especially when it comes to advertising. Recently I picked up an edition of the latest magazine, Maxim and after reading, staring, and oggling I feel like I have just left a bachelor party. Ad campaigns that are directed toward the male species are constructed very simplye: sex, booze, money, and did I mention sex? These are the very basic infrastructures of the male psyche. It is hard to believe that after a million years of evolution, ...
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  • Male Consumer Advertisements And Buying Patterns Market Research - 1,018 words
    ... around or even an old cow. Well it is because that we are attracted to good-looking people and want to be around them. In addition, words have been removed from this ad altogether to reinforce the images without any distractions. Images take the form of words and theses directed combinations of images help involve in the ads that we look at (O'Niell, 1990). In addition, this ad also illustrates the use of transactional language that can be identified by the disclaimer in the lower right hand corner. The disclaimer indicated that this was an ad for Marlboro cigarettes. I remember some time ago when I purchased a watch because of an advertisement, which had a well-built man in a well-fitte ...
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  • Consumer Behavior In Asia - 1,120 words
    Introduction In recent decades, Asia has been home to many of the Worlds most dynamic markets. The region now represents 25 per cent of the world economy and about 50 per cent of the worlds population. It is for this reason that few international companies can afford to ignore Asia as a marker to primary importance, despite the crisis that hit parts of the region in 1997/98. Western firm s without a presence in the region often fail to perceive the opportunities they miss in Asia to generate sales and profits of acquire experience, although their very absence represents the most substantial competitive threat to their future in the long run. In light of the importance of Asia as a market, th ...
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  • Integrating The Voice Of The Consumer - 562 words
    Any organization that desires to remain in business has as an objective to be customer focused. It is an admirable objective but vision is much easier than executing on the vision. Product companies, especially in information technology, realize that placing the product manager of an application in front of clients or prospects assists in integrating the voice of the consumer (VOC) into future products. The product manager in front of the customer is not an automatic guarantee of success of a product. Certainly, the other Ps of marketing such as price, promotion, etc. enter into success of a product. However, the core product meeting a customers needs is key to the value equation. The client ...
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  • I Granaimall - 1,191 words
    Site: Via del Tintoretto Zona Laurentina Size: Around 130 commercial activities plus a supermarket; square meters of commercial area 150000mq. Accessibility: The situation of the local roads is good and well organized even if it is a bit far away from the GRA- The parking situation is very good, there is an outside one (payment) and a free internal one. The place is relatively close to the tube; Bus n767 .The bus stop, is 25 meters away from the shopping center. Opening ours: Every day from10.00 to 20.00; on Monday from14.00 to 20.00 Big mall as a place where to socialize Malls were first made in the U.S. at the end of the 50s in order to decentralize the congestion of the urban sites. In R ...
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  • Minorities With Ethical Problems - 337 words
    Companies are faced with ethical discrimation. Hiring an employee has always been a major thing for the company, givin them a choice to choose two different people with the same qualifications always makes it hard of the company to choose the person that they feel is right for them. Companies are always face with providing quality and custemer service for the consumer. They must provide equal employement opportunities to job finders. Companies often break that equality between people and go with what An example of discrimination would be television networks. The four major broadcast networks are beefing up their minority of hiring initiatives in response to harsh criticism and treats from th ...
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  • Wwi - 1,104 words
    War solves problems, but the wastefulness of war can only be felt by the peoples families, friends, and of course, the person in the trenches. Hundreds, and sometimes thousands, dying at the hands of other war soldiers whose only purpose is to kill. Bloodshed all over the world because of greed and the human lust for power and fame. The World Wars were fought over cruelty and punishment toward Americans after the bombing of Pearl Harbor. Throughout the years there have been many wars fought over many different disputes or different reasons. This report will touch upon some of the many effects that the World Wars led to. The human loss from the war was mainly from the USSR. At the time, Germa ...
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  • The Transatlantic Slave - 2,865 words
    ... tes often greater than for all other overseas trades combined. Slave mortality usually increased during the last stages of a particularly long passage when there were shortages of food and water. The Atlantic crossing lasted three to five weeks from West African trading sites such as the Gambia, Senegal, and Sierra Leone Rivers. Near the equator, in regions such as the Bights of Benin and Biafra (near present-day Nigeria), the voyage to the Americas took several months. A few French ships transported slaves from Mozambique or Madagascar to the Mascarene Islands in the Indian Ocean and then returned to France via Saint-Domingue in the West Indies, where additional cargoes of captives from ...
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  • Nuclear Warfare - 1,275 words
    The effects caused by a nuclear power accident, on the scale of the April 26, 1986 Chernobyl accident, must override any inclination to side with advocates for nuclear power. Surely we have all heard the expression Im only human. If we are indeed only human, and consequently prone to error, we could never perfectly manage and contain an energy as potentially destructive as that of nuclear power, without the possibility of a nuclear accident. Furthermore, the wastes generated by nuclear power, when inadvertently released during a nuclear power accident, have been proven to cause malignant diseases and premature death to those who come into contact with them. Additionally, the vegetation threa ...
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  • Great Depression - 1,665 words
    The Great Depression was the worst economic slump ever in U.S. history, and one which touched virtually all of the industrialized world. The Depression began in late 1929 and lasted for nearly a decade. Many factors played a role in bringing about the Depression; however, the main cause for the Great Depression was the combination of the greatly unequal distribution of wealth throughout the 1920's, and the extensive stock market speculation that took place during the latter part that same decade. The mal-distribution of wealth in the 1920's existed on many levels. Money was distributed disparately between the rich and the middle-class, between industry and agriculture within the United State ...
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  • Holesterol - 1,541 words
    For years, cholesterol has been a major concern for millions of people around the world. This fear of cholesterol has led to many consultations with specialists like physicians and nutritionists. It seems that there is a great misconception about this molecule. A majority of the population is conscious of the harm that it can cause, but they are not aware that it has pertinent values to our body. There are two major forms that cholesterol comes in: 1) low density lipoprotein, which is generally considered "bad" cholesterol and 2) high density lipoprotein, which is known as "good" cholesterol. Although given these names, there is nothing inherently good or bad about them. This research will c ...
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  • Crop Production - 879 words
    Beginning about 12,000 years ago, the human population began a trend that completely changed the way we, as a race, evolved. For the first time in history, humans pushed beyond the restraints of traditional hunting and gathering, into domestication and farming. It was a change that would not only take thousands of years to prove worthy, but also may have set us back on the evolutionary path at the time. Along the path to this point, we have been constantly changing and finding new ways to produce and maximize the yield of the crops we sow. Have these changes been successful or detrimental to us? The following will search into answering this question. Since the beginning, increased crop produ ...
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  • Salvador Dali On Surrelism - 443 words
    Requirements for Mental Health Technician (MHT) 1. Must take post test after each video b. Intoxication & withdrawal side effects 2. Read assigned books & chapters & complete workbook questions. Chapter assigned are as follows 1,2,3,4,12,13,14,15,16,17,18,19,20,21,22,23,24,(25 -33) 3. Verbal discussion with a Registered Nurse (RN) / Scheduled Classroom lecture with Instructor (You will be notified of Classroom Lectures) 4. Mandatory Quiz after each video / (Mandatory Test after curriculum) Every student will be notified on externship hours which they will need to grasp the social and verbal concepts. ( These are the topics that you will need to familiarize yourself with) Forensic/Mental Heal ...
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